An abstract watercolor landscape painting with soft, blended colors including yellow, orange, blue, and beige. The painting features a horizon-like division with sky above and land or water below, with splashes and drips of paint adding texture and depth.

Here’s how we can work together.

If you need a quick outside perspective, Office Hours is the fastest way to get some clarity & direction.

For more involved work, we begin with an Intro Call to understand what’s happening in your business and whether a Direction Sprint makes sense.

From there, we define the right next step together.

  • A focused 60 minute advisory session for founders, creative leaders, and individuals who need a sharp outside perspective on a specific decision.

    If something is unclear, this is where I can offer outside perspective, gut check a decision, and help you gain clarity with your situation.

    Ideal for:
    • Sense checking a marketing, positioning, or creative decision
    • Reviewing an idea, campaign, or next move before you act on it
    • Working through a specific challenge in your business or role
    • Getting an experienced read on something you are too close to

    What happens on the call:
    We’ll focus on one problem, question, or decision.

    I listen, assess quickly, and give you a direct, considered point of view based on experience.

    What you get:
    • 60 minute video call
    • Clear, direct feedback in the session
    • Emailed summary with key takeaways
    • One week of light follow up via email

    Scope:
    This is an one-off advisory session. It is designed for clarity and decision making, not ongoing strategy or execution.

    If you need deeper strategic work, check out The Direction Sprint + Brief below.

    If you need a clear answer quickly, this is the fastest way to get it.

    BOOK OFFICE HOURS DIRECTLY HERE

  • Clarity for the decisions that shape your business.
    A focused strategy session for founders and leadership teams who need clarity before making an important move.

    You receive a clear, actionable brief within the week following The Direction Sprint + Brief.

    This is where we step back, assess what is actually happening across your business, and define a direction you can move forward with.

    Ideal for:
    • Preparing to invest in marketing, a campaign, or a key hire
    • Refining positioning, brand direction, or how the business is expressed
    • Aligning marketing and creative with where the business is now & heading
    • Working through a moment of growth, change, or increased complexity
    • Making a high stakes decision that needs to be right

    What happens during The Sprint:
    We focus on one key area, decision, or point of friction in your business.

    During our session we will do a deep dive on this dedicated area over 2 hours. I will give feedback in the session, ask a lot of questions, and offer challenges as we develop a strategy to solve and master the area of concern.

    What you get:
    • 1 x 2 hour focused session over Google Meets*
    • A clear strategic direction and decision framework
    • Written summary with recommendations and next steps delivered within the week
    • Two week of light follow up via email or Slack

    Scope:
    This is a contained strategic engagement.

    You leave with clarity, direction, and a plan. This is designed so either you or your in-house team can execute the strategy. If you need continued advisory while implementing, we can move to The 4 Week Engagement.**

    This is for when you are about to commit time, money, or momentum and you want a solid plan to get it right.

    *Can be in person if local to LA for additional cost.

    ** $1000 from The Direction Sprint + Brief credits toward The 4-Week Engagement if you require on-going advisory whilst implementing the strategy delivered.

  • Short term advisory support as The Direction Sprint work takes shape.
    A 4-week advisory engagement for founders and leadership teams who need senior perspective while strategy is being implemented.

    This follows The Direction Sprint, where strategy is defined and needs to be carried through with clarity and consistency.

    Ideal for:
    • Carrying a clear strategy into execution without it drifting
    • Working with internal teams or external partners who need direction and context
    • Translating positioning into campaigns, messaging, and real world output
    • Making confident decisions as work develops and new inputs emerge

    How I work:
    I stay close to the work as it develops, helping shape decisions, refine direction, and ensure what is being built reflects the strategy we defined.

    Where needed, I provide input on briefs, partners, and work in progress, so the thinking holds up as it moves into the world.

    What you get:
    • 4 weeks of strategic advisory support
    • Weekly working sessions with you and or your team
    • Input on key decisions, direction, and work in progress
    • Async access for feedback and course correction
    • Select involvement in key conversations where alignment matters

    Scope:
    This is a focused 4-week engagement, designed to support implementation without taking over delivery or day to day management.

    Available to clients following The Direction Sprint.

    *$1000 from your Direction Sprint is credited toward this engagement.

    For when direction is clear, and you want to ensure it is carried through properly.

  • Senior creative leadership for companies that need it now, without the full-time hire.

    For founders and leadership teams going through a significant moment — a rebrand, a growth push, investment raise, or a creative leadership gap — who need a CCO-level thinker embedded in the business with accountability for the output.

    Ideal for:

    • Companies that have outgrown their current creative direction and need senior leadership to define what comes next

    • Founder-led businesses where creative vision needs to be built into a team, a process, and a consistent point of view

    • Brands preparing for a rebrand, campaign build, or marketing overhaul where the thinking needs to be right before anything is executed

    • Leadership gaps — parental leave cover, a hire in progress, or a transition that needs a senior creative hand

    How I work:

    I come in at the leadership level, working closely with founders, CEOs, and marketing leads to define and hold creative direction across everything the business puts into the world.

    I brief and direct internal teams and external partners, and make the calls that keep the work sharp.

    This is not oversight. It is active creative leadership with accountability for the output.

    What you get:

    • Embedded senior creative leadership, minimum 4 months

    • Full involvement in creative strategy, direction, and decision making

    • Direct management or guidance of internal teams and external partners

    • A consistent creative point of view held across every touchpoint

    • Clear handover documentation at the close of the engagement

    Scope:

    This is a senior leadership engagement, not a consulting arrangement. Scope, structure, and investment are defined following an intro call.

    For when you need someone who has done this before and can step in without a runway.

    BOOK AN INTRO CALL

  • Some of the most interesting work does not fit a defined structure.

    If you have a specific brief - a campaign, a creative project, a product or brand launch, or a one-time collaboration - I am occasionally available for fixed-scope engagements outside of the advisory structure above.

    Custom engagements are assessed individually.

    Scope, timeline, and investment are agreed after an intro call.

    If you have something specific in mind, get in touch and tell me about it.

    BOOK AN INTRO CALL

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Frequently Asked Questions

  • When something important is about to happen and you want to get it right before it does. Before a major campaign, a rebrand, a growth push, a significant hire, or a fundraising moment — those are the points where an outside perspective pays for itself. If you're about to spend time, money, or momentum on something and it doesn't feel completely clear, that's usually the signal.

  • A consultant typically delivers a defined piece of work — a report, a strategy document, an audit. An advisor stays close to the decisions as they happen, offers a direct point of view, and adjusts as things develop. The work here is closer to having a senior thinking partner in the room than receiving a packaged output.

  • Founders and leadership teams of lifestyle brands, creative businesses, and cultural companies at a moment of growth, change, or strategic decision. The common thread is that brand, creative, and marketing direction matter to the outcome — and the stakes are high enough that getting it wrong costs real time and money. Engagements range from a single focused session to longer embedded leadership cover.

  • A focused two-hour session on one specific decision, challenge, or area of friction — followed by a written brief delivered within the week. You leave with a clear point of view, a defined direction, and a plan your team can execute. It's designed for the moment before you commit to something significant.

  • Office Hours. It's a sixty-minute session focused on one problem — a decision you're circling, a direction that isn't landing, a question you can't resolve internally. It's the lowest-commitment way to see whether this kind of thinking is useful for where you are. Most people who go on to longer engagements started with Office Hours first.

  • Both. Office Hours and Direction Sprints are over video call.

    If you're based in Los Angeles, the 4-week and longer embedded engagements have in-person time built into the scope.

  • I come in at the leadership level — working directly with the founder or CEO to define and hold creative direction across everything the business puts into the world. That means being available for key decisions, directing internal teams and external partners, reviewing work in progress, and ensuring the strategy holds as it moves into execution. It's active creative leadership with accountability for the output, not oversight from a distance.

  • Occasionally, if the challenge is the right fit. I am most useful when there's something to shape — a brand with real traction, a product that works, a team that's executing.

    If you're still at the idea stage, Office Hours is the right starting point.